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Integration

HG Insights

Read technographic and firmographic data from HG Insights. Your client pastes their HG Insights key once, and your agent or your code works with their access.

Analytics and SEO

About HG Insights

Through Operate As, your agent, n8n workflow or code works in HG Insights with your client's own access. Your client pastes their API key from HG Insights once. We store it encrypted, so it never sits in an email or a shared doc. Your agent reaches any endpoint of HG Insights's API through the request tool, with the client's access attached.

Common uses in Analytics and SEO

  • Pull traffic and ranking numbers into a monthly report
  • Spot drops and changes as they happen
  • Track the keywords and pages that matter

HG Insights

HG Insights · Analytics and SEO

API key

Read technographic and firmographic data from HG Insights

The client pastes their API key from HG Insights's settings. We store it encrypted.

Tested against HG Insights's live API.

Building with HG Insights? The docs have setup steps and code for every tool.

Open the HG Insights docs

Tools

Your agent calls any endpoint of HG Insights's API with the request tool, with the client's access attached.

Base URL for request

https://api.hginsights.com/data-api

  • request

    HTTPS ANY /v1/clients/{clientId}/hg-insights/{path}

    Any endpoint of HG Insights's own API, with the client's access attached.

    servicestringrequired
    This service: hg-insights
    methodstringrequired
    GET, POST, PUT, PATCH or DELETE
    pathstringrequired
    The path under https://api.hginsights.com/data-api
    queryobjectoptional
    Query parameters
    bodyobjectoptional
    A JSON body

Over MCP every tool also takes client_id, from list_clients. Over HTTPS send it as clientId to https://api.operate.as/v1.

What the client approves

  • Use the HG Insights key you paste, with only the access you gave that key

Get started

Send your next client one link

Add a client, select the services, copy the link. You'll get an email the moment their access is ready. Start free, no card required. Paid plans are one flat monthly price, and a busy month never takes your agents offline.